DigitalOptics has just announced that its MEMS multi-focus camera unit will arrive first on an Oppo handset, calling reports that it might first come to a rumored LG Nexus 5
"inaccurate." It added that Oppo is an "exclusive launch partner" for
now, saying the modules will arrive in its premium models at some point
in the future. The Lite-on-built
8-megapixel camera module has drawn buzz thanks to its high speed
focusing compared to a typical voice coil-equipped smartphone camera,
enabling possibilities that are somewhat similar to Lytro
image capture. If you're interested in seeing whether the reality can
live up to that, however, it appears you'll have to scratch Google's
next handset off your list.
Press Release
SAN JOSE, Calif.--(BUSINESS WIRE)--October 08, 2013--
DigitalOptics Corporation (DOC(TM)), a wholly owned subsidiary of
Tessera Technologies, Inc. (NASDAQ: TSRA) announced today that Guangdong
Oppo Mobile Telecommunications Corp., Ltd (OPPO), a leading Chinese
smartphone OEM, has placed the first mems|cam(TM) volume production
purchase order.
The mems|cam module provides speed, power, and precision advantages
compared to VCM (voice coil motor) camera modules and enables highly
differentiated features when coupled with DOC's world-class software.
"We are proud to announce that OPPO and DOC are exclusive launch
partners. OPPO will be the first smartphone OEM to incorporate mems|cam
products in volume," stated John Thode, president of DigitalOptics
Corporation. "OPPO has an excellent premium brand in China as
demonstrated by the September 23 launch of the innovative N1 Smartphone
platform. Integrating mems|cam modules into OPPO's best-in-class
smartphones will bring an exciting computational imaging user experience
that further delivers on OPPO's brand promise."
There has been speculation on who would be the first to bring the
significant benefits of mems|cam to the mobile imaging market. Last
week, several technology news blogs reported that mems|cam was first
being brought to market in another smartphone platform. Those reports
were inaccurate.
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